Speaking: MapMyFitness’ very own Nate Kvame spoke on a Silvers Summit panel yesterday that addressed the topic of seniors and health technology. With the senior population (people age 50+) comprising nearly 45% of the total U.S population, there is a clear focus on understanding this demographic, how they use technology daily, and how it can impact their future health. Nate, along with other leaders in the health and tech space, discussed the concept of “wellocracy” diving into how to bring connected tech to the “help us stay fit” generation. Everyone is talking about health and technology – including Deepok Chopra, Arianna Huffington and senior executives at Intel, United Health Care and Google, to name a few.
Awards: One day in and we have already received an award! We are proud to announce that MapMyRun has been named as a finalist for the Bluetooth Breakthrough Awards in the Application category. Announced at the CES Pepcom media event last night, an overall winner, along with three category winners, will be announced at the Pepcom media event on February 24th at Mobile World Congress (MWC) 2013 in Barcelona, Spain. Wish us luck!